AgencyEvolved Blog
Insurance Agency Website Hosting
Key Aspects of a good insurance agency website hosting service Most companies give little thought to how their website is hosted. A website host is the company that provides the technologies and services needed for the website to be viewed in the Internet....
How to Become a Content Rock Star
Insurance Agency Blogs We read a recent study that indicated that 54% of marketers surveyed listed original content the most important online/social media marketing strategy. Call it a post, or a blog, or an article, or a white paper. Content is king....
Voice of the Customer
Client Review Generation Made Easy The idea of testimonials or endorsements has been around for nearly forever. Long before celebrity endorsements became popular on TV, they were used in radio and in print before that. The basic premise is to make someone...
Don’t Make These 5 Mistakes When Marketing Your Insurance Agency
We work exclusively with insurance agencies and pay close attention to the marketing being done by insurance agents. While there are some agencies doing a very good job of marketing and advertising themselves, there are many making the same common mistakes over and...
Top Level Domains
Fairly recently, it was announced that .blog domain names were available. This joins the official list of 1,519 Top-Level Domains or TLDs. A top-domain at it's simplest is the last bit of a URL that follows the final period, .com being the most familiar. Other early...
5 Tips to Enhance Your Personal LinkedIn Profile
We always offer to help our clients' employees clean up their LinkedIn profiles through either a webinar or one-on-one help. You might be surprised the number of people who neglect their LinkedIn profile. There's a number of reasons to make sure your LinkedIn profile...
What is Social Selling and Why It’s Important for Your Business
An article recently appeared on Harvard Business Review about social selling. They speak about the short-lived success of outbound marketing and instead suggest you begin social selling instead. What is social selling? It's engaging with your prospects through social...
Google Chrome Marking Sites as Unsecure
Google recently announced that they will be flagging insecure sites starting in January 2017. At first blush, it sounds terrible for anyone without a secure (https) website. If you dig a little deeper however, it's not so bad. What most people have failed to point out...
The Pokemon Go Phenomenon
As digital marketers and parents of children ranging in age from mid-teens to early twenties, we've watched with interest the phenomenon that has become Pokemon Go. In case you live under a rock and haven't heard about it, Pokemon Go is a smartphone app based on...