AgencyEvolved Blog

Advertising Online

Advertising Online

Mass marketing has changed considerably since the 1950's. It used to be only national brands could afford to use national media: TV, large market newspapers, magazines and other publications. These were great tools for a company trying to reach a nationwide audience....

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It’s Not What You Know, But Who Knows You

It’s Not What You Know, But Who Knows You

"It's not what you know, it's who you know." How many times have you heard this? It's been around forever too (some people attribute it to Abraham Lincoln, but no one seems to be sure...). There's no doubt there's some validity to this saying (I'm sure we all have our...

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Prospecting with LinkedIn

Prospecting with LinkedIn

Occasionally a client will ask if they need to pay for a subscription to LinkedIn to use it effectively. The answer is simply: no. The one exception would be if you are a recruiter or HR personnel, then a paid subscription probably makes sense. The one simple thing to...

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The January Effect

The January Effect

Have you heard of the January Effect? There are several different ones. The stock market has a January Effect, where the activity in small cap stocks increases dramatically in January. The Fitness Indistry has its own January Effect where all the New Year's...

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